Intelliflo Intelligent Office Integrated B2B lead generation campaign

The Challenge

Intelliflo Intelligent Office is a formidable, web-based client management and administration system for IFAs. Our challenge was to cost-effectively generate sales leads for the product.

The Approach

Space01 developed an integrated advertising campaign – in specialist press and online. The ‘unleash your potential’ executions strikingly highlighted the product’s benefits, and guaranteed media cut-through, by featuring humans with animal heads.

The Results

The campaign delivered a massive return on investment through converted leads, plus a huge uplift in website traffic.

ROI 600%

Key points

  • B2B lead-generation campaign
  • Press and digital