Stonehage Fleming Global rebranding campaign

The Challenge

Following the merger of two of the world’s leading ‘family offices’, Stonehage and Fleming Family & Partners, Space01 was asked to rebrand and re-position the new company worldwide.

The Approach

To ensure buy-in, we engaged stakeholders from both businesses to determine the core propositions for the new company. These were used to drive the new brand positioning, identity and visual language. The new brand was then rolled out across external and internal communications channels.

The Results

“Space01 delivered our new brand to a tight timeframe and on budget, engaging intelligently at every level of our business.
We are delighted with the outcome.”

Giuseppe Ciucci

CEO, Stonehage Fleming

Key points

  • Full corporate identity rework
  • Messaging / TOV restructuring
  • Responsive website, brochures and print collateral