The devil, as is often the case, was in the detail. With an insurance policy from Markel International, the wording is specifically written to make sure the policy covers the unique risks that a business in a particular sector is exposed to.

So we created an advertising campaign that spoke directly to those different sectors, featuring relevant objects casting a shadow of the hidden risks they might face.

We paid off every advertisement with the line “Why risk going anywhere else?” Because, put simply, if a business doesn’t have a specialist policy, they really are taking unnecessary risks. And that’s where Markel International can make all the difference.

Stonehage Fleming

The merger problem.

The Peoples' Pension

The pension savings problem.